Status of Sports Labor Matters
American Bar Association
Forum on the Entertainment and Sports Industries
Chicago, Illinois
October 16, 1998
Copyright © 1998 Clark C. Griffith
Status of Sports Labor Matters
The collective bargaining agreements in the four major sports leagues
are complicated documents. This paper is designed to illustrate significant
aspects of each agreement and is not a definitive examination of any of
the agreements described herein. Because of time constraints and the complexity
of the matters being dealt with here, please rely on original documentation
for authority on any subject.
The NFL is a salary capped league. Salary caps limit the amount a team
can spend on player's salaries during a football year. The salary cap is
determined by taking defined gross revenues (referred to hereinafter as
"DGR") which aggregates revenues from regular season, pre-season, and post-season
gate receipts, (net of admission taxes, and surcharges paid to stadium
or municipal authorities which are deducted for purposes of calculating
gate receipts subject to revenue sharing) including ticket revenues from
luxury boxes, suites and premium seating subject to gate receipts sharing
among NFL teams; and proceeds from the copyright royalty tribunal, certain
pre-season broadcast revenues, other broadcast revenues for the regular
season and playoff games, and any ancillary revenues derived from the above-mentioned
sources. The NFL, however, does not aggregate proceeds from the assignment,
sale and trade of player contracts, proceeds from the sale of any existing
NFL franchise or expansion franchise, NFL dues or capital contributions,
revenue sharing receipts, other income areas not related to the play of
NFL players and sales of interest in real estate and other property. Excluded
DGR also includes concession's revenues, parking, local and
promotion income, signage, magazine , local sponsorship agreements,
stadium clubs, luxury box income other than ticket sales, sales of programs
and novelties, and any categories of revenues currently attributed to NFL
films or NFL Properties and its subsidiaries. The value of excluded DGR
revenue items is the reason the NFL may face future problems with respect
to competitive balance among its teams.
The NFL salary cap is determined by dividing DGR less league-wide projected
benefits,, by the number of teams and multiplying by a negotiated percentage,
now 62%, to determine the salary cap for each team. The benefits referred
to are the pension, group insurance programs, injury protection, workers'
compensation, payroll, employment compensation, social security taxes,
certain per diems, moving and travel expenses, post-season pay, player
medical costs, and severance pay. Salary is defined as all compensation
received by the player. The cap sets a level above which players cannot
be signed. Contracts that exceed the cap will be disapproved by the Commissioner.
In addition to a salary cap, the NFL has a guaranteed league-wide salary
and a minimum team salary. The guaranteed league-wide salary is 58 % of
actual Defined Gross Revenues. If salaries actually paid falls under 58
%, NFL clubs will pay to the players who played during that season an amount
that will bring the total up to 58 %. The minimum team salary is 50% of
projected Defined Gross Revenues. Any shortfall is to be paid directly
to the players by the team prior to April 15 of the next football year.
The NFL has a free agency system in place as well as restrictions on
entering players' salaries. Players can be restricted or unrestricted free
agents. Unrestricted free agents are players with five or more accrued
seasons, or with four or more accrued seasons in any capped year. Such
a free agent player is completely free to negotiate and sign with any other
club and is an unrestricted free agent. The player may sign with another
team up to July 15 and thereafter he may sign a contract with his former
club, for amounts higher than his previous contract, or, any amount, if
his former team has relinquished its rights to him. If the player has not
signed the contract by the Tuesday following the 10th week of
the new season, however, he is barred from playing in the National Football
League for the remainder of that year.
A restricted free agent is a player who has three or more accrued seasons.
His old club has the right of first refusal and/or draft choice compensation
if that player signs elsewhere. The rights of the old club are based upon
the offer sheet signed by the player with his new team, and the obligation
that the old club tender a qualifying offer to the player. These rights
are (1) right of first refusal; (2) right of first refusal and draft selection
of player's original draft round; (3) right of first refusal and one first
round draft selection; (4) right of first refusal, one first round draft
selection, and one third round draft selection. These club rights vest
differently depending on whether or not the signed player has three years
or four years NFL service. The signing period for restricted free agents
is March 1 through April 23, or as agreed to by the NFL and the NFLPA.
The NFL has negotiated, however, very important exceptions to free agency
which are found in the franchise and transition player rules. A franchise
player is a single player designated as a franchise player, whose free
agency rights are somewhat restricted. To exercise this right, the team
must make one of two required tenders. The first is a one year contract
for the average of five prior years' salary or 120% of his prior year salary,
whichever is greater. The player may sign with another team, but the former
team gets two first round draft choices. The second tender option is a
one year contract for the average of five prior years' salary at his position
at the end of the restricted free agent signing period or the amount of
the first tender option, whichever is greater. A transition player is one
designated by the club, so that the club retains a right of first refusal.
The club is required to tender a contract for the average of the 10 largest
prior year salaries at the player's position to retain transition player
rights.
Where the NFL's labor agreement appears to be extraordinarily fair to
both players and owners, the failure to include all revenues, including
stadium revenues, in DGR, and the special rules of salary cap accounting
give some clubs tremendous advantages over others. For example, a signing
bonus is pro rated over the life of the contract. If two teams are competing
for the same player and one team has enormous stadium revenues and the
other team does not, the former team can offer the player a salary based
upon a signing bonus, for example, $10 million and an annual salary of
$2 million over a five year period. As totaled, this is a $20 million offer.
Another team, with less stadium revenues or inability to gain access to
the $10 million in cash necessary to pay the signing bonus, would offer
a $4 million per year contract. Clearly, the club able to afford the signing
bonus is in a much stronger position to sign the player because the player
is absolved of the risk of injury or nonperformance. He also has a net
present value advantage over the other form of contract, although, according
to salary cap accounting, both contracts are equal. Salary cap accounting
also deals differently with performance bonuses, based upon the likelihood
of their being earned.
When you hear of football teams demanding new stadiums, it is because
they wish to control non-DGR revenues so that they will have the ability
to fund free agent and other player contracts under the salary cap. As
salaries rise in the NFL due to the increase in overall revenues, the teams
with large stadium revenue sources will have an added advantage that will
undoubtedly equate to increased success on the gridiron. There is, therefore,
a real need for the NFL to address this inequity at some time in the near
future. Hopefully, this can be done internally, but as new teams with new
stadiums and other new stadiums come on line, the ability to generate the
votes necessary to bring such a constitutional change into being becomes
less and less likely. It is, however, a real problem and one we will be
dealing with in Minnesota in the very near future.
The NBA labor agreement calls for a soft salary cap based on a percentage of basketball related income (BRI) which has several major exceptions. As you shall see, BRI is all inclusive as differentiated from the NFL's DGR. BRI consists of regular season gate receipts enhanced by the value of trade-outs and the value of the first 1.2 million complimentary tickets and tickets provided as part of sponsorships where the fees for those sponsorships has already been included in BRI. All proceeds of any kind from the broadcast or exhibition of games, either pre-season, regular season or playoff, portions of such games and non-game NBA programming, on any and all forms of radio, television, telephone, internet, and any other communications media, forms of reproduction and other technologies, whether presently existing or not, anywhere in the world, whether live or in any form of delay, including, without limitation, network, local, cable, direct broadcast satellite and any form of pay television, and all other means of distribution and exploitation, whether presently existing or not and whether now known or hereafter developed, including, without limitation, such proceeds received or to be received on an accrual basis by any entity related to an NBA team net of reasonable and customary expenses related thereto, but not including the value of any broadcast time or cablecast time provided as part of any such transaction that is used solely to promote the NBA, its teams and players and all exhibition game proceeds, playoff gate receipts of any kind, all proceeds of any kind from in-arena sales of novelties and concessions, sales of novelties in team identified stores within the 75 mile radius of the arena, parking, programs, sponsorships, arena signage, arena clubs, 40 % of fixed signage, certain luxury suites revenues, proceeds received by properties, net of expenses, premium seat licenses and all other revenues conceivably based upon basketball player activities according to a rather complicated and lengthy formula. In essence, where DGR in football relates to limited revenue streams, BRI in basketball is everything.
The NBA is a soft cap league. The NBA salary cap and collective bargaining
agreement for 1998-99 is $26 million and the minimum team salary is 75
% of the salary cap. The NBA has an entry draft limited to two rounds.
Selected player's salaries are subject to an entry player salary cap for
the first three years.
The NBA attempted, in its now defunct collective bargaining agreement,
to create a situation in which clubs were protected with a salary cap,
had some control over entry level players' salaries, and would be granted
flexibility with respect to the amount they could pay to sign their own
veteran players rather than lose them in free agency. The veteran exception
and $1 million exception are now major issues to the labor negotiations.
Free agency, of course, is a device that benefits players only. The earlier
myth that free agency enhances competitive balance has been buried long
ago.
The mechanisms contained in the NBA bargaining agreement were thought
by management to provide for some semblance of competitive balance. Of
course, the NBA has absolutely no competitive balance in that some teams
win 80 % of the time and others lose 80 % of the time. The NBA has long
ignored the need for revenue sharing and has sought to maintain its balance
through its collective bargaining activities. By re-opening their agreement,
management is now seeking to implement a system that will maintain competitive
balance through the labor agreement. The positions of the two bargaining
units at this time, the first week of October 1998, is so far apart that
negotiation is virtually impossible. Hopefully, the arbitrator's decision
relating to the payment of certain player salaries during a lockout will
prompt some movement on one side or the other. Among the options available
to the players is a decertification. It appears that the NBA now understands
that the labor agreement must control events and that the Mancala Mechanism,
discussed at the end of this paper, must be restricted.
III. National Hockey League
The National Hockey League labor agreement was negotiated after a period
of some duress in that industry and the effect of that duress is shown
in the agreement. This is especially true of the language controlling the
agreement's termination which states that it terminates on September 15,
2000, and then becomes a year-to-year contract until either side furnishes
notice of termination 120 days prior to September 15 of any given year.
Both parties, however, did have the right to re-open the agreement following
the end of the 1997-98 season.
The NHL is an uncapped league. As in all major sports, entry into the
National Hockey League is largely controlled by an entry draft. This draft
consists of nine rounds in which both entry selections and compensatory
draft selections are intermixed. Compensatory draft selections can be as
high as the 11th selection in the second round of the entry
draft. There is a fairly complicated mechanism for determining the value
of a lost player and this mechanism determines, of course, the compensation
to be awarded to the team that loses the player. For example, the highest
selection was mentioned above, the lowest selection is for a club that
loses a compensation free agent who is not in the top 50% of all league
players but is within the top 75%. For this player, the former club shall
receive a compensatory draft selection following the 156th selection
in the entry draft. Players who are below the top 75% do not require compensation
if they are signed by another club.
The amateur or entry draft controls rookie salaries. The entry players
have a maximum compensation in 1998 of $975,000, which number increases
$50,000 per year for the remaining term of the contract.
Free agency in the National Hockey League occurs when a player reaches
age 31 as of June 30 of the year in which he becomes a free agent, has
four seasons of current National Hockey League credit and whose contract
has expired. There is, however, restricted free agency in the National
Hockey League for players who, depending on their age at their first signing,
have played one to three years in the National Hockey League. These players
can be 21 years old. In this system there is a right of first refusal or
draft choice compensation at the prior club's option. For the club to retain
that option, however, it must tender the player no later than June 30 of
the final year of the current contract a one year contract subject to salary
arbitration which is at least 110% of the major league portion of his prior
year's salary, or $440,000. If the player's prior salary was greater than
the average league salary, a tender of 100% of the major league portion
of that prior year's salary is required. Again, no right of first refusal
attaches to a player who is age 26 or older. There is a salary arbitration
system in the National Hockey League. It doesn't appear to be utilized
as much as baseball's system. This may be because of the different procedures
and the fact that clubs can actually walk away from one decision per year.
A review of the National Hockey League system indicates that it is probably
a very workable system on paper and seems to provide ample protection for
both owners and players. However, there has been an explosive rise in NHL
player compensation over the last five years which is caused, obviously,
by forces not present in the collective bargaining agreement but certainly
related to it. I will deal with my views on that phenomena when I describe
the Mancala Mechanism at the end of this lecture.
There is no salary cap in baseball, although there is a salary tax which is being applied now, but which goes off in 1999. There is increased revenue sharing in baseball that is being phased in now and will maximize in 1999. Revenue sharing in baseball is not enough to make a bottom third team competitive with a top third team, but does keep them in the business so the top third has someone to play against. Baseball has an entry draft and no restrictions on the amount those players can be paid. There is also salary arbitration for the players with at least three years of Major League service, the top 17% of two-year players and less than six years. Salary arbitration is a mechanism that causes rapid escalation in salaries when coupled with the Mancala Mechanism that will be discussed later.
Players with six years of Major League service can file for free agency
and draft pick compensation in the following amateur draft is awarded the
team that loses a player. The draft pick awarded as compensation is based
upon the lost player's statistical ranking in the previous year. In baseball,
top third teams set salaries, middle third attempt to pay them, and bottom
third avoid all they can, but, even with the worst labor agreement, it
is a great game.
There are five participants in the Mechanism's operation. They are the
owner, general manager, player, player's agent, and union. The union's
interest is served by negotiating a collective bargaining agreement that
gives its members and their agents' flexibility and power in salary negotiations.
Unions negotiate only the minimum terms and conditions of employment and
conditions under which players can move from team to team, which adds leverage
to agents' negotiations. Player's interests are represented by agents.
General managers have a dual role. They represent owners, of course, but
they also represent their own interests, which are often different from
the owners'. The general manager and agent play Mancala with the owner's
pebbles.
Owners are, for the most part, people with great wealth which was made
in other industries where they are masters of its subtleties, nuances,
tricks and turns. In sports, they are the unwitting enablers of the Mechanism,
because they employ general managers whose main interest is preserving
their positions by placing a winning team on the field, rink, or court.
The Mechanism works this way. No general manager in my memory has ever
been fired because his team lost money. A general manager's greatest need
is for good players and he will pay anything to sign them. Agents know
this and develop relationships with general managers, who negotiate briefly
with the agent with respect to the price of the player, and then become
the agents' agent in negotiating that price with the owner. General managers,
generally, have no concern over profitability and owners have little knowledge
of the subtle system that works against them. This Mechanism works because
owners rarely spend sufficient time with their sports company to understand
the intricacies and subtleties of its business. Owners very seldom take
time to understand the player compensation system so that they can properly
evaluate payments they are making to their athletes. Owners rarely understand
the criteria used for judging a baseball arbitration case, the statistical
basis for linebacker compensation, or work through very complicated NBA
and NHL labor agreements to determine the proper amount to pay players.
Because of this, they are dependent on their general managers, thus enabling
this Mechanism to work.
The Mancala Mechanism applies to all sports. There are, however, general
managers who attempt to manage salaries carefully. Also, some owners are
now setting firm budget limits for player salaries. However, the Mechanism's
operation with the great majority of teams results in an impossible scenario
for these dedicated executives and responsible owners. All player contracts
are based upon comparable worth analysis and the operating Mechanism causes
comparables to rise, hence, raising salaries for all.
After pointing out the existence of this Mechanism in sports contract
negotiations, it is necessary to suggest a solution to the problem, assuming,
of course, that a solution is necessary. If losses can be added to franchise
prices, debt can be added without restraint, and media, licensing and ticket
revenue rise at rates faster than salaries, such a solution may not be
thought necessary. It appears that salary increases are outstripping revenue
and that the debt carried by sports teams is now oppressive. The poor financial
condition of teams is having an adverse effect on competitive balance and
a solution is necessary.
Competitive balance is the single sustaining factor that maintains league
and team values. In determining the source of value of professional sports
teams and leagues, it is necessary to look at the basic structure of the
league and define the league's product. The basic unit of value is the
game. To begin with, no team can produce a game, therefore, without the
other members of its league, or at least other teams, no team has any value
of and for itself because it alone cannot produce the product. Admittedly,
there is potential value because of geographical market, but it still cannot
produce a game without another team. The value of each game is based on
the fact that the game created is totally unique, is played according to
well understood rules, by players of the highest quality, who are distributed
fairly equally between the two participating teams, therefore, placing
the outcome of the game in doubt. Alter any of these factors and franchise
values diminish. League rules are designed to create and maintain competitive
balance to preserve team value. The growth of salaries is now placing that
balance in jeopardy.
Competitive balance is the factor that drives broadcast, license and
ticket revenues. Its decline must be dealt with quickly. The solution to
the operation of the Mancala Mechanism, the explosive rise in player compensation,
and its deleterious effect on competitive balance is in the hands
of team owners. Owners now must pay very close attention to their league's
labor policies and practices. This is more than just a passing review of
a collective bargaining agreement or a misguided desire to "make a deal"
during negotiations. Owners must have a close examination and understanding
of that agreement and its long term impact.
As long as the Mechanism is functioning, collective bargaining agreements
must be perfect or League rules must exist that maintain competitive balance
through manipulation of under control limits, internal draft procedures,
or other mechanisms. Until this situation can be achieved, owners need
to pay careful attention to individual salary negotiations.
The owner's role in individual player contract negotiations is to make
sure that the general manager explains in detail the basis for salary and
indicates all alternative actions available at the time. Very often, there
are players available that can replace the target player at a far lower
salary. A careful examination of players' skill levels in all sports would
indicate that they are largely fungible within four groups, made up of
the top 10%, with the remaining 90% divided into three equal groups. An
owner must understand, therefore, how league rules, collective bargaining
agreements and his own general manager's preferences often act to create
a false value for individual players. This understanding of available options
and the methods by which contract value is assigned to a player is team
management's most important responsibility.
The sports industry is developing very sophisticated financial devices, including the construction of new facilities, in order to fund the growth of player compensation. Many of these devices, however, simply take future revenue streams and convert them to useable cash. The future problems created by this sort of financial engineering is obvious, unless the underlying cause, explosive growth in player salaries, is brought under control. Team owners complain about losses and rising salaries. They, however, are the enablers of the Mechanism that drives salaries and they must take over if the problem is to be solved.